…Social Media is Not New. We’ve been telling people where to get a good meal since the beginning of time… We used to draw pictures of elk on our cave walls… now we post Selfies on our Instagram and Facebook feeds.
…Social Media is a Team Sport. Everyone has a smart phone, laptop, table. Everyone is a critic. Everyone is sharing. Give your team the tools and guidance so they can share your story.
…Social Media is Human. “Mad Men” style advertising and marketing used to be an outsourced, one-way, broadcast… Now it is about talking to people about specific experiences… Their experiences… with Your brand.